Automotive manufacturers are rewriting what it means to be a viable dealership in their network. A number of forces are disrupting the automotive landscape, making this an especially critical time for dealership groups. Seismic industry shifts, driven by the pandemic and subsequent inventory shortages, have altered consumer shopping and buying habits. New offerings — including electric vehicles — are accelerating the changes dealers need to make to operate and position themselves to thrive now and in the future. For the first time, you can access independent, intricate DMA data to help you better understand your current dealership group market position, measure your brand performance, and identify key geographic areas of opportunity — even those outside your current market. Take the guesswork out of your decision-making.