If speed is such a hot commodity for Porsche customers, shouldn't the brand's new electric vehicle also offer a speedy charge?
That's the attitude behind the Volkswagen Group subsidiary's charging technology plans. Porsche wants to convince EV drivers that it has the fastest recharging capability on the market.
The Taycan, Porsche's first EV and a rival to the Tesla Model S, has an 800-volt electrical architecture that is twice as powerful as that in a typical EV. A drained battery can be replenished to 80 percent in less than 23 minutes at a DC fast-charging station — a luxury other carmakers cannot yet offer.
"We believe charging performance is important for our customers. It's not just a matter of pure absolute range," said Matthias Kirchgässner, the Taycan line's sales and marking director.
For Porsche to supplant Tesla atop the premium EV sedan segment, the Taycan needs to be speedy at charging and on the road. The Taycan's record-setting Nürburgring lap time of 7:42 makes the EV quicker than all other electrically powered four-door models on the market. The EV's three-chamber air suspension and rear-axle steering, both standard on the Turbo S variant, helped set that mark.
"We expect a number of [current Porsche owners] will likely buy a Taycan in addition to another model, rather than instead of it," Kirchgässner said.