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Hyundai's vision for the progress of humanity

Hyundai State of the Brand

Sponsored Content From Hyundai
This content was paid for by an advertiser and produced by the Automotive News Content Studio.
August 14, 2023 08:00 AM
José Muñoz
President and Global COO, Hyundai Motor Company & President and CEO, Hyundai and Genesis Motor North America
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    It’s an incredible time to be at Hyundai. Our company, led by the Executive Chair, has a vision called “Progress for Humanity” which is a roadmap that takes us from being a car company to imagining mobility solutions far in the future.

    We have a compelling vision for smart cities where people and goods can move more efficiently through advanced air mobility, autonomous cars and purpose built vehicles, all powered sustainably via batteries or hydrogen fuel cells.

    José Muñoz is President and Global COO, Hyundai Motor Company and President and CEO, Hyundai and Genesis Motor North America.

    We have a vision where automation and robots can make our lives easier, where exoskeleton devices can help paralyzed people walk again.

    We have a vision for sustainable, green cities where large natural areas are preserved. Where recreational forests, parks, and reservoirs provide access to water.

    Where cities are carbon neutral, powered by hydrogen fuel cell generators and distributed through smart grid pipelines to power buildings.

    Our ambition is for humankind to live with nature while embracing technology. Our air and ground mobility solutions will redefine urban boundaries, connect people in meaningful ways, and revitalize cities.

    Hyundai Motor Group not only has this incredible vision. But we also have the resources to bring it to life.

    It can be seen in how the company is growing.

    We have introduced groundbreaking EVs such as the Hyundai IONIQ 5 and IONIQ 6 (back-to-back World Car of the Year winners) and have announced plans to produce Purpose Built Vehicles (PBVs) and robotaxis in the future.

    Motional, the Group’s joint venture for autonomous driving technology, is currently developing robotaxis which will begin its first fully driverless public service in 2023.

    Hyundai Motor Group aims to transform all vehicles to Software Defined Vehicles (SDVs) by 2025. This industry leading initiative will deliver an unprecedented era of mobility, giving customers the freedom to remotely upgrade the performance and functionality of their vehicles anywhere at any time.

    The Group’s Advanced Air Mobility (AAM) company based in the U.S., Supernal, recently revealed the cabin concept of eVTOL (electric vertical take-off and landing) vehicles, currently under development with an aim of commercialization in 2028.

    Boston Dynamics is also part of Hyundai. The company is making incredible advances in automation and robots. Its mission is to imagine and create exceptional robots that enrich people’s lives.

    Hyundai’s HTWO brand is powering next-gen hydrogen fuel cell research for hydrogen-based powertrains that offer superior efficiency and sustainability.

    The Group is also working closely with governments around the world to make cities smarter.

    We will provide mobility services that make every moment of life more valuable by more thoroughly understanding people’s daily lives in our journey toward progress for humanity.

    This same philosophy applies to how we show up as leaders. We place humanity above all other considerations.

    All of us at Hyundai feel a great responsibility to contribute to a sustainable future in which all humankind can live safely and healthily while enjoying freedom of movement.

    We’re just getting started.

    Signature

    José Muñoz
    President and Global COO, Hyundai Motor Company
    President and CEO, Hyundai and Genesis Motor North America

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    Hyundai is a registered trademark of Hyundai Motor Company. All rights reserved. ©2023 Hyundai Motor America.

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        • Kerrigan Advisors: Blue Sky Update Q4 2021
        • Qualcomm: Trading multi-year design cycles for on-demand features and experiences
        • Twitter: EV adoption is happening...in an unexpected place
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