Several years ago, Corina Diehl — owner of Diehl Automotive Group — decided to roll the dice and build a 26,000-square-foot standalone collision center in Pittsburgh.
The final cost: About $2.5 million.
The calculated gamble has turned into a smashing success. Since the Diehl Collision Center opened in October 2019, annual revenue has increased by double-digit percentages, despite the pandemic, which hit full force soon after its opening, Diehl said.
In 2020, the first full year of operation, the center generated an average of $243,000 in sales per month. In 2021, average monthly revenue rose to $326,000 — a 34 percent increase compared with 2020. In 2022, average monthly revenue increased to $412,000 — about a 26 percent jump over the 2021 figure, Diehl said.