Japan's top automaker believes technological breakthroughs, such as hydrogen engines, can give internal combustion a new lease on life — saving jobs as well as the environment.
Mazda launches several new crossovers this year, in an upmarket shift betting that going bigger is better.
To crack the code of building low-cost electric vehicles, Japan's automakers intend to leverage their skills at tried-and-true lean manufacturing and kaizen.
Japan's automakers are stoking R&D investment to meet mounting demand for a staggering array of technologies. Toyota by far outpaces the pack.
A product blitz starting this year will transform Mazda's global lineup. It's going with larger and electrified vehicles that it bets will boost U.S. sales to record levels in just four years.
Mazda says U.S. demand for its vehicles is robust enough to support price hikes, as the company notches record-low incentives on crimped production and tight inventories.