TOKYO — Toyota Motor Corp. is gearing up for another run at the U.S. electric vehicle market, possibly starting with a crossover developed jointly with Subaru.
The two Japanese carmakers said last week they will jointly develop a dedicated EV platform and build a C-segment crossover on it that each company will sell separately.
The announcement was part of a messaging blitz by Toyota that it intends to amp up EV deployment and even introduce a solid-state battery by next summer. Toyota said it expects to get half its global sales — roughly equal to 5.5 million units — from electrified vehicles by 2025, five years ahead of the 2030 goal it had floated in December 2017.
Pure EVs are expected to account for fewer than 1 million of those.