LAS VEGAS — Most of the demand for Mercedes-Benz's upcoming electric EQC compact crossover is expected from Europe — so the automaker is delaying the model's U.S. launch, Daimler CEO Ola Källenius said here last week.
The EQC, which starts at $68,895, including shipping, was to have shipped to U.S. dealers in the first quarter. Now the launch into the world's second largest auto market has been delayed to 2021.
"We had to make a little bit of a tough choice," Källenius said on the sidelines of CES. "Demand [from Europe] by far outstrips supply, even though we are ramping up and adding additional battery lines to the production."