There's certainly never a good time for a massive ship carrying hundreds of millions of dollars worth of vehicles to catch fire and sink.
But for bespoke luxury brand Bentley, what tragically happened to the Felicity Ace in February in the frigid waters of the North Atlantic weirdly may have been a case of the wrong ship ... at the right time.
Why? Because unlike other massive car carriers that regularly ferry Volkswagen Group vehicles from Europe to customers and dealerships in North America, the Felicity Ace didn't have 40 to 70 Bentleys aboard, as is typical, among the roughly 4,000 vehicles on that particular sailing.
It had a whole lot more than that: 189, each carrying an average price tag of about $300,000, according to a Bentley spokeswoman.