When BMW of Bayside hired Stella Automotive AI to answer its phones last year, the dealership had already reduced overhead costs by outsourcing its business development center.
But Doug Foss, general manager of the dealership in New York City's Queens borough, said he wanted to find still more savings from BDC operations. And he wanted to improve customers' experience in an area in which dealerships often struggle: answering the phone.
That's not a problem with Stella, Foss said. She works 24 hours a day, seven days a week. She picks up every inbound call, thanks the customer for calling and asks how she can help. She can route calls to specific employees, tell a customer if the dealership is open on Saturday and schedule a service appointment.