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AnsiraLearn MoreCreativity: The Last Unfair Advantage
Follow this compelling read for anyone interested in gaining a competitive edge in today's rapidly evolving business landscape. The article explores the concept of creativity and how it has become…
PTCLearn MoreDiscover how AI improves inspection efficiency and accuracy
Quality control is critical for automotive manufacturers and suppliers. However, traditional paper-based inspection methods can increase inefficiencies and mistakes. AI-enhanced AR work…
AutotraderLearn MoreWays Working NOW to Overcome Economic and Industry Hurdles
As the modern saying goes: What goes up, must come down. And what goes down, will most likely come up again. What today’s successful dealer follows is a blueprint that maps out what…
Urban ScienceLearn MoreFrom CRMs to CDPs: How to Achieve Wins Today While Laying the Critical Groundwork for Tomorrow.
Dealers, their partners and providers, have challenges accessing their CRM data in a timely, robust manner. What dealers are demanding is functionality that a CRM can’t deliver – but a Customer Data…
Car WarsLearn MoreHow to Build an Effective Marketing Tech Stack with Colby Joyner of Cavender Automotive
In this on-demand webinar originally hosted with Automotive News, Colby Joyner of Cavender Automotive Group sits down with Car Wars' Jennifer Carroll and Curtis Batsel to discuss the importance of…
Truist Dealer ServicesLearn MorePlanning for dealership succession
Business transitions are rarely simple, and family dealership transitions are among the most complex. A successful path forward requires careful planning and the proper strategy, to ensure that your…
AnsiraLearn MoreInbox Innovations: Strategies and Systems to Drive Email Engagement
This article is a must-read for anyone looking to improve their email marketing strategy. It offers valuable insights and practical tips on enhancing email engagement through innovative strategies…
AutotraderLearn MoreIt’s Here... Software Monetization: Study on Vehicle Features on Demand
Discover the results from the new Cox Automotive Study - Features on Demand (FOD), which was conducted from December 2022 to January 2023 among 2,000 new vehicle shoppers planning to purchase within…
Urban ScienceLearn MoreIn an Ever-Changing Marketplace, You Need Timely and Actionable Defection Data on Your Side.
The automotive marketplace continues on a roller coaster-like ride. Macro-economic conditions are slowing demand and moderating prices at the same time as production and inventory levels are…
AnsiraLearn MoreThe Ansira Google Whisperer discusses the future of search
Attention auto dealers who want to stay ahead in the ever-evolving digital landscape. This article provides a detailed overview of the key announcements made at Google's prestigious I/O Conference in…
AutotraderLearn MoreSuccessful Dealers Are Preparing for a Cookieless Future. Are you?
Do you know the advantages of activating your first party data? Find out how and why successful dealers do this to get the most out of their marketing efforts and dollars. Data is…
Truist Dealer ServicesLearn MoreIs your dealership prepared to deal with cybercrime?
Cybercrime continues to cause major data breaches at businesses across the US, and dealerships are finding themselves increasingly targeted. The risk of cybercrime can be mitigated however, and the…
Urban ScienceLearn MoreService Lanes: The Untapped Powerhouse for New-Vehicle Sales.
A high-performing service department has long been the key to a profitable dealership. It carries even more importance today, as other areas have struggled due to inventory allocation, fluctuating…
AnsiraLearn More7 Tangible Ways to Integrate Empathy into Email Marketing Playbook
This useful playbook is based on a presentation from EiQ 2023 in which Ansira’s VP of Strategy Renee Beard discusses the value of empathy in today’s email marketing campaigns. She touches on what…
AutotraderLearn MoreEncore Replay of the Top Webinar: New Ways to Activate First-Party Data to Drive Profits
Data is something all dealers want, need and collect in order to drive business. But despite the vast amounts of data collected, many dealers are left scratching their heads when it comes to truly…
Urban ScienceLearn MoreScientifically Optimize Your Current Footprint and Plan for the Future.
Automotive manufacturers are rewriting what it means to be a viable dealership in their network. A number of forces are disrupting the automotive landscape, making this an especially critical time…
Urban ScienceLearn MoreCompetition for Sales Is Back — But Is Your Sales Staff Ready to Sell Again?
The sharp rise of U.S. new-vehicle inventory levels at the close of 2022 is being tempered with an affordability crisis, high dealership turnover rates, and the fact that many of today’s salespeople…
AutotraderLearn MoreIs Your Car on the List of Autotrader’s Best New Car Awards?
Did one of your models make the list? Check out Autotrader’s 2023 Best New Car awards to find out! The Best New Cars of 2023 list is comprised of 11 vehicles selected by a team of expert…
AnsiraLearn MoreFive Ways to Increase Leads Through Inventory Merchandising
As a seasoned digital marketer, your inventory browsing extends beyond your website and your competitors. It’s important to bring modern browsing experiences (like Amazon, Home Depot, and Apple) to…
Automotive NewsLearn MoreData that drives us
The industry runs on data, from the bedrock basics proven for generations to new network-based conclusions.…
Automotive NewsLearn MoreHere are nearly 150 EVs, plug-in hybrids headed to U.S. dealerships through 2026
Nearly 150 different plug-in vehicles are on their way to U.S. dealerships now through 2026. That's in addition to a number of battery-electric offerings automakers already have rolled out this year…
Automotive NewsLearn MoreCockpit of the future
Sensors that detect who is sitting where and what the family pet is up to, augmented reality overlays on displays, video gaming synced with a vehicle’s movement — the automobile cabin has evolved…
Automotive NewsLearn MoreA look at body-on-frame, unibody and skateboard chassis
Changes to the basic architecture of automobiles are rare. Until the skateboard chassis was invented, most passenger vehicles were made one of two ways: Body-on-frame packages the drivetrain, fuel…
Automotive NewsLearn MoreU.S. dealership average pay surpasses $100K while turnover tumbles
Average industry turnover was 34% in 2021 — the lowest level in the 11-year history of the National Automobile Dealers Association's annual Dealership Workforce Study.…