Audi plans to work with its dealers to improve leasing rates in 2023 as inventory levels start to rebound after years of supply chain disruptions.
The brand told dealers its leasing rates have plummeted by roughly half since 2019, according to Brett Morgan, CEO of Morgan Automotive Group in Tampa, Fla., which includes one Audi store. He said the Audi make meeting Friday focused heavily on the desire to boost leasing and increase certified pre-owned sales.
“It was a pretty positive meeting,” Morgan said.
Michelle Primm, dealer principal at Audi Cuyahoga Falls near Cleveland, also said leasing and CPO sales were big topics. She noted that the brand is more open to working together with its retail network than in the past.