MUNICH -- Mercedes-Benz previewed the EQS large full-electric SUV with a concept for the ultraluxury Maybach brand.
The Concept Mercedes-Maybach EQS was unveiled at the Munich auto show on Monday.
It's a physical concept with a virtual interior designed to recreates the "feel-good atmosphere of an elegant yacht," Mercedes said in a statement.
The concept is a "near production" preview of the first full-electric model from Maybach, Mercedes said.
"We are extending our leadership aspirations in the high-end segment to the area of electric mobility," said Philipp Schiemer, head of the Top End Vehicle Group at Mercedes Cars. The Top End group includes Maybach, AMG and the G-Class.
The concept has Maybach's signature two-tone paint finish but otherwise presents a "completely new appearance" for the brand with its smooth exterior design, Mercedes design chief Gorden Wagener said in the statement.
"We are completely redefining the luxury SUV of the future," he said.