Car enthusiasts arriving at the Electrify Expo festival next month in Long Beach, Calif., will find familiar products from the likes of Hyundai, Toyota, Volvo and about a half-dozen other automakers.
They'll also find much more.
From electric unicycles to conventional e-bikes, electric motorcycles to electric boats, the event boasts electric mobility options of every stripe, and they're ready for hands-on use by e-curious consumers willing to fork over $20 for a daily ticket.
Electrify Expo held its first event in September 2020 and three more last year. The Long Beach show, scheduled for June 3 to 5, is the first of five planned for 2022 across the U.S. As its scope has grown, the expo has attracted interest from carmakers at a time when traditional auto shows are in flux.
Among those shows, IAA Mobility took a step toward a broader mobility audience last fall, with two of its nine halls in Munich dedicated to bicycle manufacturers. Electrify Expo arrives with a wide focus on electric mobility, and is now gaining traction with traditional automakers.