Marketing
Why Super Bowl auto ad spending is trending down
Share
Expand
Hyundai will sit out the Super Bowl, and instead will run a campaign starring Kevin Bacon in this weekend's AFC and NFC championship games.
(Hyundai USA)
ES
By:
E.J. Schultz
AA
By:
Ad Age
|
January 28, 2023 11:00 AM
Featured Stories
Why steel and aluminum tariffs are keeping auto suppliers up at night
Toyota weighs building more RAV4s in the U.S. in response to tariffs, report says
Dealership buy-sell database updates: Top 150 groups among buyers, sellers in deals across 6 states
Outgoing Lincoln chief: Luxury brand’s future focused on wellness
