Hyundai investing $290 million in Alabama for crossovers and fifth-generation Santa Fe

Hyundai Motor Manufacturing Alabama plans to invest $290 million to enhance U.S. production of crossovers.

Hyundai designated $190 million for tooling and equipment upgrades to prepare for production of the fifth-generation Santa Fe.

"Today, the legacy of the Santa Fe continues with HMMA investing $190 million to prepare our assembly plant for the next generation of this popular SUV," Ernie Kim, the plant's CEO, said in a statement. "An additional $100 million will be invested to support ongoing production of the Tucson SUV and Santa Cruz Sport Adventure Vehicle."

The plant in Montgomery began assembling the Santa Fe in 2006. This will be its first full redesign since 2018.

The 2024 Santa Fe will feature a bolder exterior design, enlarged tailgate and cabin, a more refined interior with sustainable materials, and a variety of high-tech features including a 12.3-inch panoramic curved display.

When assembly begins this year, the updated Santa Fe will join the Hyundai Tucson and Santa Cruz and both the electrified and gasoline versions of the Genesis GV70 luxury crossover at the plant.