TO THE EDITOR:
"Can cheap hybrid get car buyers to go truck?" (June 14) suggests that Ford needs to work to find car buyers to purchase the new Maverick truck. I doubt Ford will have that tough of a time selling the Maverick; their biggest issue will probably be figuring out how to build enough of them.
LMC Automotive forecasts just 40,000 to 50,000 sales, but this surely must be a capacity-constrained estimate. I'd guess that Ford will see 180,000 to 200,000 demand, and maybe more if other variants are offered.
The combination of truck-ish looks, tasteful design, useful size and low price surely make the Maverick a big winner. It may not shatter records quite the way the Mustang did in 1964, but look out competitors: The Maverick (and also the well-redesigned Nissan Frontier) are coming to shake up the truck market.
There must be one note of caution: Ford needs to be sure to avoid snafus like the 2020 Explorer launch, and let's hope the engineering has been done thoroughly.
Give the public a well-made truck, and Ford can bask in the sun once again.
ALISTER BELL, Managing partner, Civic Duty, Annapolis, Md. Civic Duty sells vintage Honda automobile parts.