TO THE EDITOR:
Thank you for "COVID-19 diary: OK, we still need kick-the-tires auto shows" (Laurence Iliff, April 20). The Auto Shows of North America could not agree more. No platform is better equipped than auto shows for connecting customers with the best that auto manufacturers have to offer.
For over 100 years, auto shows in North America have helped enhance automotive sales and increase brand loyalty, even as wars, pandemics and economic recessions have plagued our country. Indeed, as the coronavirus crisis subsides, auto shows will be front and center leading the recovery — and we want to help.
We have proven time and again that auto shows are vital to the success of the automotive industry, and we stand ready to make sure that dealers, communities, consumers and OEMs not just recover, but come back stronger than ever.
SCOTT LAMBERT, 2020 co-chair, Auto Shows of North America, West St. Paul, Minn.
JENN JACKSON, 2020 co-chair, Auto Shows of North America, Charlotte, N.C.