Automotive CX is shifting gears. The rapid rise of EV disruptors and mobile/connected innovation is dramatically changing customer expectations of how they buy and service their vehicles. Automotive brands are being pressured to transform the automotive buying and ownership experience, but where does the rubber meet the road in improving the CX automotive journey? To find out, Concentrix Catalyst and Salesforce surveyed leading OEMs and dealers for their perceptions on delivering compelling customer experiences. Download the report and then take our Automotive Maturity Assessment to see how you stack up to the industry compared to your peers.
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