Mini is bulking up. The maker of microcars is looking to beef up its crossover range while also electrifying its lineup in lockstep with the auto industry, with new developments coming in small crossovers.
Mini plans to introduce two crossover models, including one with a full-electric powertrain.
BMW is addressing an existential crisis for Mini: Customers, especially in the U.S., are ditching small cars for roomier crossovers.
U.S. small-car sales shrank from an 18.2 percent market share five years ago to 9.2 percent through June, according to the Automotive News Data Center, while crossovers rose from 22.4 percent to 34.7 percent over the same period.
Like BMW, Mini will offer an increasingly electrified portfolio while also providing internal-combustion-engine vehicles.