For most of its existence, Genesis has offered only gasoline-powered sedans. That's rapidly changing, with two new crossovers introduced in the U.S. since November and two new EVs planned.
The Genesis GV80 midsize crossover launched in November is outselling the brand's three sedans combined, and the new GV70 crossover launched this summer is quickly building momentum.
Hyundai's upstart luxury brand is ramping up in the U.S. just as parent Hyundai Motor Group is shifting more resources to building out a full lineup of electric vehicles. While Hyundai and Kia are adding hybrids and plug-in hybrids, Genesis has not announced any immediate plans to follow suit.