The styling fared far better in private clinics with consumers than most General Motors vehicles that came before it, according to Cadillac officials.
It is one of the most aerodynamic utility vehicles ever designed and engineered by GM.
And among all the knobs, switchgear, sun visors, cupholders, seating and other parts that can be seen and touched by driver and passenger alike, not a single one is shared with another GM vehicle, say the engineers and designers who have turned a 2020 concept into Cadillac's newest production vehicle.
That the 2023 Lyriq, Cadillac's first all-electric vehicle, is unique and exclusive is all by design. It was created specifically to draw new and younger customers with a penchant for the cutting edge to Cadillac, a 120-year old brand facing a key battle of its lifetime as Tesla, Lucid, Polestar and other EV startups carve up the luxury market.
The Lyriq is also the lead vehicle for the lead brand as GM introduces a new generation of EV batteries — called Ultium — to be adopted across the Chevrolet, Buick and GMC lineups as well.
The Lyriq is similar in size and footprint to Cadillac's midsize XT6 crossover, though the Lyriq features a lower profile, lower seating and is nearly wagonlike. The 340-hp rear-drive model features a 100-kilowatt-hour battery with an EPA estimated 312 miles of range. An all-wheel-drive model will be released early next year.
Rear-wheel-drive models are now hitting the market, followed by all-wheel-drive versions in early 2023.
GM has accelerated the Lyriq launch by about 12 months, meaning some luxury features such as rear climate control for second-row passengers, head-up display and exterior door handles that present themselves when the keyfob is activated will be available on later model years.
Cadillac recently invited journalists to Park City, Utah, to drive the Lyriq. We've rounded up and sampled some early reviews from the automotive press.