Polestar, the electric performance brand owned by Volvo Car Corp. and its Chinese parent, Zhejiang Geely Holding Group, has hired Feng Dan, an auto sales veteran, away from General Motors’ joint venture with SAIC Motor Corp.
Feng, previously sales director of Cadillac at SAIC-GM, will take over from Nathan Forshaw as its China president on August 15, Polestar said this week.
Feng has more than 25 years’ experience in the auto industry. During his eight-year tenure at SAIC-GM, Cadillac’s China sales grew steadily, topping 230,000 in 2021.
“Mr. Feng Dan has profound insights into the automotive industry and successful experience in brand growth. He will lead Polestar China into a new stage of development," Polestar CEO Thomas Ingenlath said in a statement.
Polestar is using China as a production hub. In 2019, it launched output of two initial products -- the Polestar 1 hybrid coupe and the Polestar 2 midsize full electric sedan.
The Polestar 1 is built at a factory jointly constructed by Volvo and Geely in the southwest China city of Chengdu, while the Polestar 2 is produced at Volvo’s Taizhou plant in east China’s Zhejiang province.
The Swedish brand is set to unveil a third product, the Polestar 3 electric SUV, in October.