Great Wall Motor Co., a leading Chinese pickup maker, launched the first pickup under a new brand this week, looking to expand its slice of the truck market inside and outside China.
The pickup, marketed under the Pao brand, offers two- and four-wheel-drive versions at prices ranging from 126,800 yuan ($17,960) to 159,800 yuan.
The vehicle was developed on a new pickup platform, Great Wall said, and is fitted with a 2.0-liter turbocharged gasoline engine and an eight-speed automatic transmission.
The truck is bigger than the company’s existing pickups. It is 5,410 mm (213 inches) long, 1,934 mm wide and 1,886 mm tall, with a wheelbase of 3,230 mm. The cargo bed is 1,520 mm long, 1,520 mm wide and 539 mm tall.
Great Wall is by far the largest pickup manufacturer in China. In the first seven months of the year, its pickup sales dipped 1.6 percent to 72,953.
The company is also the largest Chinese pickup exporter. In 2018, Great Wall pickup deliveries rose 16 percent to 141,421. Of that total, some 28,000 pickups were sold overseas, a jump of 20 percent.
Export markets for Great Wall’s pickups include Australia, New Zealand, Italy and Ukraine, as well as countries in the Middle East, Southeast Asia, Africa and South America.