Toyota's luxury off-roader nameplate, the Land Cruiser, has been in the U.S. almost long enough to collect Social Security, having first went on sale here in 1958. But journalist Jonny Lieberman says it may be the end of the trail for the SUV after the current generation.
Lieberman posted on social media last week that he had been told the Land Cruiser "will be exiting the U.S. market after 2022." The current model, which was freshened this year for its 60th anniversary, dates to 2008, thanks to Toyota's very long body-on-frame product cycles.
Toyota is moving all of its body-on-frame pickups and SUVs onto a singular platform, called F1, beginning in 2021 with the Tundra. The Land Cruiser was expected to make that jump in 2023. But sales of the long-in-the-tooth $86,490 (including shipping) luxury ute aren't exactly stellar — 1,877 Land Cruisers have been sold in the U.S. this year through July, up 9.6 percent compared with the same period last year.
A spokesman for Toyota Motor North America said that though the company "cannot comment on future product, we can confirm that no decision has been made at this time to stop sales of the Land Cruiser in the U.S."