Best Practices
Mercedes-Benz dealership opens driving school for teens to build loyalty
Share
Expand
Since 2014, more than 260 high school students have learned safe-driving techniques through Mercedes-Benz of Sugar Land’s teen driving school. It started as a perk of the store’s “First. Class. Access.” benefits program for clients but was expanded in 2019.
By:
Vince Bond Jr.
May 14, 2022 04:00 AM
Featured Stories
FTC bans GM from disclosing driver, consumer data to consumer reporting agencies
New EV registrations surge amid fears Trump could kill $7,500 tax incentive
Cyberflop? Tesla discounts Cybertruck as demand cools for Elon Musk’s F-150 fighter
Ford CEO Jim Farley’s decree: ‘No boring products’