When Lovering Auto Group updated its online career page in July, group President Vanessa Delegas borrowed an idea from a mentor in a peer group: Use video to tell the stories of female employees. With the video, Delegas aimed to attract more applicants from diverse backgrounds.
That same month, Lovering, a four-store group in New Hampshire, began closing its dealerships on Sundays to give employees a dedicated weekend day off and improve work-life balance. The practices are showing results: Since the video went live and the no-Sundays policy started, the group has attracted more applicants and has been better able to keep positions filled.
"We're just trying to put an emphasis on recruitment and having a diverse work force and what the needs are of our employees," said Delegas, daughter of dealer principals Rich and Linda Lovering. "The more we focus on them, the lower turnover that you have. And the happier staff you have, the happier customers you have."