Friendship Family of Dealerships
Friendship Nissan/Chrysler-Jeep-Dodge-Ram of Forest City
Forest City , NC
Dealer: Dustin Walters
Dealership group: Friendship Family of Dealerships
Full-time employees: 34
Human Resources Director Alana Wilson on diversity, equity and inclusion: “[It’s a] very high priority with Friendship. Diversity on our team allows for a level of comfortability and relatability with our customers and breeds creativity for updated process and future successes. [We recruit] through clubs and courses at local colleges, universities and high schools that have higher concentrations of diversity.”
Walters on recruiting and retaining women: “It’s a high priority for us. Female employees bring a perspective to the auto industry that wasn’t always there. Likewise, they are often of huge influence when purchasing high-cost items like a vehicle. We’d only be limiting ourselves to not have a team they can relate to.”
Walters on changes to promote work-life balance: “Work-life balance has always been a focus for Friendship. We’ve certainly focused on it more with the stresses caused by the pandemic and inventory issues.”