Overall Rank for 2014: 72

Dealer: Rick Niello

Full-time employees: 67

2013 new-vehicle sales: 537, down 2%

Cool perk: The employee appreciation party is a different experience every year, ranging from a formal dinner in an intimate setting, an evening soiree celebrating each decade since the company's inception, a family day at the state fair, to a gathering at the local baseball stadium.

General Manager Matt Phelan on showing employees that they are valued: "I practice walk-around management so I get a chance to talk to my employees one-to-one. During our larger dealership meetings, I often cook for all of our employees to show my appreciation for their hard work."

Phelan on changes in response to staff requests: "To increase our customer satisfaction beyond already-established factory requirements, I asked our service department/manager for feedback on how to maintain and create an atmosphere that would surpass our customers' expectations. After consulting with her team, our service manager recommended that we add a greeter and facilitator to do quality inspections in order to improve our 'fixed right the first time.' She took the next step and found the right person for the job. As a result, our service department has progressively broken their own customer satisfaction record month in and month out."