Overall Rank for 2013: 12

Dealer: Mitch Walters

Full-time employees: 39

2012 new-vehicle sales: 456, up 4%

Benefit highlight: Annual weight loss challenge with prizes such as trips to Gatlinburg, Tenn.; electronic devices and cash

Cool perk: Meetings and discussion inspired by Jim Collins' Good to Great. The book says not to settle for good when life can be great. CEO Mitch Walters and Pamela Ragan, human resources manager, have the meetings with eight to 10 employees.

Dustin Walters, general manager and operating partner, on changes in response to staff requests:  "Employees asked for updates to our facility. We remodeled the entire dealership. Friendship is reinvesting hundreds of thousands of dollars over the next few years in facility upgrades and renovations. A professional, modern facility will attract the best employees and quality customers. Friendship's goal is to have the best facilities in the marketplace."