Bergstrom Chevrolet- Buick-GMC-Cadillac
Oshkosh , WI
Overall Rank for 2013: 18
Dealer: John Bergstrom
Full-time employees: 60
2012 new-vehicle sales: 775, up 5%
Benefit highlight: Annual formal recognition event for top performing team members
Cool perk: Family appreciation day at a Milwaukee Brewers baseball game
John Bergstrom on changes in response to a staff request: "We communicate through daily videos on our Intranet to make sure all team members understand our goals and vision. This was in response to feedback received in our annual team member surveys."
COO Tim Bergstrom on recruiting: "Our recruiting efforts are broad-based and heavily focused on the Internet and social media to ensure we are reaching Gen Y and people from outside the industry."