Jaguar-Land Rover Sacramento
Sacramento , CA
Overall Rank for 2012: 84
The business equation at Jaguar-Land Rover Sacramento is simple: Happy customers + happy employees = a happy environment.
The dealership holds true to Niello Auto Group's vision and core values, said Richard Farler, general sales manager.
Louis Niello founded the group in 1921, and it now sells 10 brands -- including BMW and Porsche -- at a dozen locations in northern California.
Farler said it's a team environment, so employees must respect one another.
The dealership also explicitly tells its employees that it expects them to value their customers and support the community enthusiastically, he said.
"We have a vision statement, a mission statement and we have core values that every one of the organizations pretty much lives and dies by," Farler said. "If we live through these core values, it's pretty hard not to do the right things."
The positive vibes begin at the top with President Rick Niello, who Farler said treats everyone with "unyielding integrity." He owns the company along with his brothers, Roger and David.
This integrity helps protect consumers during the buying process.
"If we have a car and we know that car is a bad car and we were to knowingly sell it to a customer, his response would be, 'You know, take the car back or fix it,'" Farler said. "If you know that car is bad, don't put it on the front line for sale. Make it right before it ever becomes a problem."
-- Vince Bond Jr.