Automakers

How BMW will revamp its retail network for digital age

BMW sales boss Pieter Nota with i7
BMW's Pieter Nota says customers will get the same prices everywhere under the agency sales model. He is shown with the i7, an all-electric version of the 7-Series sedan. (BERNHARD_LIMBERGER)
LW
By:
Lennart Wermke
AW
By:
Armin Wutzer
A
By:
Automobilwoche
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December 08, 2022 07:09 AM