Automakers

Apple hires Lamborghini exec to work on its electric car, report says

Lamborghini Urus offroad
Luigi Taraborrelli, a 20-year veteran of Lamborghini, has worked on models including the Urus SUV. (Charlie Magee)
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By:
Bloomberg
July 28, 2022 10:03 AM

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Manufacturing
U.S. automakers want preferential tariffs for Canada and Mexico over the UK

British vehicles will be subject to lower U.S. tariffs than vehicles from Canada or Mexico under current rules and agreements. The U.S. auto industry wants to change that.

JI
By:
John Irwin
U.S. automakers want preferential tariffs for Canada and Mexico over the UK
Stellantis
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign
ES
By:
E.J. Schultz, Ad Age
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign
Manufacturing
Robots and humans: Colleagues or mortal enemies?
MB
By:
Molly Boigon
Robots and humans: Colleagues or mortal enemies?
Toyota
Toyota joins race for humanoid robot workers, pledges to amplify — not replace — people
HG
By:
Hans Greimel
Toyota joins race for humanoid robot workers, pledges to amplify — not replace — people