Editors’ note: An earlier version of this story misstated the number of PSA Group brands joining Stellantis. PSA had five brands.
Stellantis is here, and that means some of the seven brands that Fiat Chrysler Automobiles is bringing to the table might not be around for much longer.
The high points of the post-merger blueprint in North America are no secret: Churn out as many Ram pickups as possible and push Jeep into higher price points and new segments.
But Stellantis executives will have to figure out how the rest of FCA's expansive brand roster fits into the long-term puzzle and whether cuts need to be made.