DETROIT — Ford, Toyota, General Motors and Nissan received strong ratings in the Rainbow PUSH Coalition's 2018 Automotive Diversity Scorecard released this month.
The coalition also praised Hyundai, which has vaulted to No. 4 in the industry in minority-owned dealerships in recent years — jumping past Toyota, Honda and Nissan.
The scorecard, released during the Rainbow PUSH Coalition and Citizenship Education Fund's Global Automotive Summit here, judges automakers on their commitment to improving diversity in employment, advertising, marketing, procurement, dealers and philanthropy. The scoring comes in three colors: green, which is the highest level, yellow and red.
Green signals that a company is using best practices to build ethnic diversity and has shared its goals, initiatives and investments in this area. Yellow indicates diversity is evident, but not all dollar investments, key figures and other factors were disclosed.