Kunes Country Auto Group
2017 new-vehicle sales:
463, up 5.5%
2017 used-vehicle sales:
615, up 7.3%
Director of Marketing Jennifer Myers on changes to recruitment:
"We do the usual Indeed ads, but we've been finding great success with Facebook for more entry-level positions, and leveraging personal connections and LinkedIn connections for higher-level positions."
Myers on rewarding employees and showing them they are valued:
"We make a big deal out of wins. Customer surveys, great jobs, going above and beyond. We not only make sure that the employee knows we know, but we make sure everyone knows."
Myers on helping employees develop a career path:
"When we see potential or someone raises their hand looking for more, our trainers and others on the corporate team will start working with them more — grooming candidates for the next seat."
Myers on compensation:
"We have become less commission-based and offer more of a guarantee than we traditionally have."