Hyundai-Kia's combined U.S. sales reached 108,862 units in September, a 0.6 percent decline from the year-earlier period.
The Hyundai brand, buoyed by the Kona and Tucson crossovers along with the Elantra sedan, saw a 3 percent increase in September. Genesis, which ended deliveries of 2018 models in March, had a 75 percent decline last month from the previous year. The luxury brand's dealers now await the sporty G70 sedan, a model that the brand hopes will extend its reach to women and tech-savvy buyers.
Kia posted a 1.8 percent decrease in September after selling 51,503 units.
Brands: Hyundai up 3%; Genesis down 76%; Kia down 1.8%
2018 U.S. market share: 7.4% through Sept. vs. 7.5% through Sept. 2017.
Notable nameplates: Tucson up 5.2%; Elantra up 38%; Santa Fe down 11%; Sorento up 6.7%; Niro up 13%; Optima up 9.9%
Incentives: $2,984 per vehicle for Hyundai, up 5% from a year earlier, according to ALG. Kia up 2.3% to $3,973.
Average transaction price: Hyundai came in at $22,239, down 2.7% from a year earlier, according to ALG. Kia up 3.4% to $22,450.
Quote: "Backed by strong performances from Tucson, Kona, Elantra and Veloster we were able to increase sales slightly in a month where we expected the overall industry to be down," said John Angevine, director of national sales for Hyundai Motor America, in a statement. "The new models we've launched so far this year -- Kona, Santa Fe, Veloster and a refreshed Elantra and Tucson -- are hitting the sweet spot of what consumers are looking for."
Did you know? Hyundai's crossover retail sales in September represented 49 percent of the brand's total volume.
