Is FCA about to get out of Dodge?
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Fiat Chrysler Automobiles dealers in the U.S. will have a pair of new midsize pickups, a new line of luxury SUVs, a high-tech supercar and even a few legitimate electric vehicles to offer their customers over the next four years.
What they may not have — depending on decisions being considered right now by top management — are many Dodge vehicles.
Replacements for both the Dodge Journey and Durango may move to the Jeep brand when those vehicles end their current product cycles. And with the Grand Caravan already in bonus time (its production was supposed to end a year ago), and the Charger's and Challenger's fates hanging on trade negotiations and the fate of their Canadian assembly plant, the Dodge brand's future suddenly looks, well, dodgy.
If it wasn't clear enough before, FCA's future has been staked on Jeep, Ram and a big bet on Alfa Romeo. Those brands are where FCA is spending its hard-won development dollars and extending product lineups.
Meanwhile, FCA will finally fully jump into the world of EVs — instead of just testing the waters as it did with the money-losing 2013 Fiat 500e — when it brings a version of the Chrysler Portal concept to production.
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