"It's an icon and a legend. We have taken a lot of the design DNA and interpreted it in a modern way and incorporated it into our current design language," Lada design chief Steve Mattin, told Automotive News Europe on the sidelines of the auto show. He didn't say when a production model would arrive.
The current 4x4 has a devoted following in Russia and other markets because of its traditional looks, low price and off-road ability.
At first glance, the 4x4 Vision looks like it keeps the three-door body style, but the concept is a five-door with the rear pair hinged at the back to help hide them.
The vehicle is still short by modern SUV standards with a length of 165 inches.
The concept updates Lada's "X" design language that uses a cross motif in the grille and along the body sides.
A future 4x4 would need to address needs of very different buyers compared with the current model, launched in 1977, Mattin said.
"The original 4x4 was created over 40 years ago and the world has changed since then," he said. "You only need to look in the city to see how many 4x4s there are. That wasn't the case 40 years ago. They were only used in the countryside."