Penske Automotive Group, the second-largest dealership group in the U.S., will install Reynolds and Reynolds Co.'s docuPAD interactive tabletop F&I systems in its new-vehicle stores in the U.S. and Puerto Rico, deepening its relationship with the dealership software provider, the companies said last week.
Penske, which has been using Reynolds' retail management system since 2004, extended its agreement five more years. Penske also agreed to implement Reynolds' integrated electronic document management system at its dealerships, in addition to launching docuPAD, said Anthony Pordon, Penske's executive vice president of investor relations and corporate development. Terms of the transaction were not disclosed.
"We look forward to taking the next step with Reynolds as we implement the docuPAD system and working with their team of talented individuals to improve our operations," Roger Penske, chairman of Penske Automotive in Bloomfield Hills, Mich., said in a statement.