Cimarrons, class and 'how I roll': De Nysschen riffs, quips
Johan de Nysschen, on Cadillac's new naming system, which started with the all-new CT6 luxury sedan: "Every armchair marketing expert has ten opinions to share. Fortunately, I do not determine strategy based on the unfiltered observations of people who do not have a 360-degree understanding of the problem." (BLOOMBERG)