For many it has been a lifelong dream: Drive a four-wheel drive for the snow months, a convertible for the summer and a station wagon for family vacations — all available at your friendly, local auto dealer.
It has been talked about for years, but it looks like now may be the time for vehicle subscription services. The idea has traction and although there are a bunch of questions and many problems to be sorted out, some companies are launching pilot programs in this country.
We still have no real sense of who is willing to pay for the luxury of switching models several times a year, as the mood strikes. Are young people interested in such a program or is this something for the middle-aged or older? Only the testing will bring that out.