Toyota to unfurl Super Bowl ad blitz starring Canadian athlete

Toyota's "Good Odds" Super Bowl ad is a continuation of the automaker's "Start Your Impossible" Olympics campaign, which presents the company as a mobility solutions provider whose goods and services extend beyond cars to include technologies such as wearable robotic leg braces.

ES

By:

E.J. Schultz

February 02, 2018 05:00 AM

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Robots in auto manufacturing are getting smarter. Here’s how

The developments can help manufacturers pivot from specialized to multipurpose needs during skills shortages and other challenges.

Robots in auto manufacturing are getting smarter. Here’s how

U.S. tariff countdown has nations racing to turn talks into deals

JL

By:

Jenny Leonard and Brendan Murray, Bloomberg

U.S. tariff countdown has nations racing to turn talks into deals

U.S. automakers want preferential tariffs for Canada and Mexico over the UK

U.S. automakers want preferential tariffs for Canada and Mexico over the UK

Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign

ES

By:

E.J. Schultz, Ad Age

Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign