LAS VEGAS -- Qualcomm's latest processing technology will power infotainment and connectivity for three automakers.
At a CES media event here on Monday, the chip giant said Jaguar Land Rover, Honda Motor Co. and Chinese automaker BYD would use its Snapdragon automotive platform for infotainment and connected services. The announcements add to Qualcomm's efforts to carve out a space in a chip supplier industry that has become increasingly competitive.
“That’s been the power of Snapdragon, we have designs with 12 automakers right now, and our infotainment alone is over $1 billion pipeline,” said Qualcomm president Cristiano Amon.
The Snapdragon automotive suite is designed to handle a range of infotainment and connected service processing. Qualcomm said the platform has machine-learning capabilities and is highly energy-efficient.
Qualcomm's agreements with BYD and JLR will supply Snapdragon processing technology for infotainment and digital clusters. The BYD platform, which is expected to begin production in 2019, will use one electronic control unit to power infotainment services, as well as support sensor fusion and computer vision for driver assistance features.
With JLR, Qualcomm will power 4G LTE connectivity and front- and rear-seat services and entertainment.
In its partnership with Honda, the chipmaker is powering infotainment and navigation, in addition to 4G LTE connectivity, in the 2018 Honda Accord sedan.