In an industry caught in a storm of disruptive forces, General Motors has said for years that it wants to be the one doing the disrupting.
It's now becoming clearer what that means.
In a presentation to the investment community last week, GM said its business operations are slated to fundamentally change within two years with the launch of commercial, all-electric, autonomous vehicles at scale in 2019.
At first, the fleet-based services would complement GM's core business. But over time, CEO Mary Barra and other executives see them possibly eclipsing its century-old business of building and selling vehicles.
And even that's not the full extent of the disruption GM envisions.