It is ironic — but true — that automakers are racing to develop a new generation of vehicles that will utterly destroy the traditional auto industry.
By 2030, dealerships will showcase vehicles that are electric, connected and automated — vehicles powered by technologies beyond any automaker's expertise.
These cars and trucks will be built, sold and serviced by corporate coalitions that adopt the comforting identity of a Ford, Volkswagen or Toyota.
But automakers won't be calling the shots. Instead they will manage uneasy alliances of suppliers, giant ride-hailing fleets, mega-dealers and Internet behemoths — all with their own agendas.
Some of these players are automotive newcomers with no vested interest in the status quo. They gained fame and wealth by disrupting their own industries, and now they want to disrupt yours.
True self-driving vehicles are still a decade away, but the corporate coalitions that will produce and service them already are starting to form. Here's a guide to the industry's power structure in 2030.