"We still haven't launched it in the United States," he said. "What I can tell you is that the take rate in Japan has been above 60 percent steadily. It's really amazing.
"My expectation is that if we do a good job, we'll see a similar take rate in the United States."
The system will be available on the 2018 Rogue's Platinum trim.
"Actually," Munoz said, "for use in the States, where people drive much longer distances, it's so much better. By the end of the next business plan, I would like to see numbers significantly above 70 percent."
Nissan this month will embark on a new midcycle business plan, which typically covers three to six years.
He hinted that Nissan will soon offer ProPilot on a third U.S. vehicle, but declined to identify it.
ProPilot works with the simplicity of cruise control. A driver turns on the feature by pushing a button. Once ProPilot is on, the vehicle keeps itself in the center of the lane. For safety, ProPilot requires the driver to keep hands on the steering wheel, emitting a warning if they are not.
The system automatically turns off if a driver changes lanes without signaling or stops the vehicle, or if the painted lines of the road lane disappear.
"This is really a convenient technology. In our case, you have a button. And it gives you confidence in keeping you in the center of the lane."
Munoz said the driver-friendly technology represents a game change from the early days of marketing Nissan's all-electric Leaf, simply because drivers can immediately appreciate the value of it.
But he said retailers will play a part in the technology's success in the way they explain it to shoppers.
Nissan wants to roll out as much autonomous technology to as many nameplates as possible, Munoz said, but declined to speculate how many will have ProPilot by 2020.
"Step by step, as we introduce new products, we're going to bring this."