IndiGO Auto Group is positioning itself to become a player in the mobility world by forming an alliance and receiving an investment from Pon Holdings BV, a transportation and mobility company and luxury brand distributor in the Netherlands, indiGO said Thursday.
The size of the investment and of the stake that Pon is taking in indiGO were undisclosed.
IndiGO Auto Group, of Houston, has 10 dealerships in Houston, St. Louis and Palm Springs and Rancho Mirage, Calif. The group sells 11 luxury brands: Porsche, Audi, Jaguar, Land Rover, Rolls-Royce, Bentley, Aston Martin, Maserati, BMW, McLaren and Lamborghini.
The alliance will change little at the dealership level, indiGO CEO Todd Blue told Automotive News. But the undisclosed investment amount and the strategic partnership will help the dealership group "grow in a larger, more thoughtful way than maybe we would have been able to do by ourselves," through organic growth and acquisitions, Blue said.