DETROIT -- Ford Motor Co. fell short of its internal quality targets in 2016, meaning executives lost out on hundreds of thousands of bonus dollars.
The automaker's top brass achieved 52 percent of the quality goals its board of directors set in 2016, down from 118 percent in 2015, according to its annual shareholder proxy statement released last week.
Ford measures quality in three ways: things gone wrong at three months of ownership, customer satisfaction at three months of ownership, and warranty spending per business unit. Each of those three metrics is recorded for Ford's five business regions: North America, South America, Europe, Middle East and Africa, and Asia Pacific.
Ford hit 41 percent of its goals for things gone wrong, 27 percent of its customer satisfaction goals, and 88 percent of its warranty goals.
Ford declined to break down each segment performance across the company's individual business units. It did say that its North American performance on things gone wrong was similar in 2015 and 2016, but the company set more stringent targets for itself last year.