Chosen because: During almost two decades at Audi, Ricky Hudi accelerated the company's drive into autonomous driving and connected car technologies. He recently announced plans to leave Audi to set up his own technology and consulting firm.
Hudi, 48, was responsible for introducing Audi's user-friendly MMI (multimedia interface) into series production. He also led the development of Audi's electronics architecture, which sped up the introduction of more powerful processors for infotainment and driver assistance systems.
Born in Redwood City, Calif., in the heart of Silicon Valley, Hudi is an electrical engineer who started at BMW in the engine/transmission electronics department. He transferred to BMW Technik where he expanded his expertise in vehicle electronics.
Quote: "Autonomous driving is complex. You cannot go to just one Tier 1 supplier and get everything you need. It requires a competent and experienced team to bring the best technologies and the best partners in the world together. ... For piloted driving you need to guarantee that information is where it should be. If one processor makes a miscalculation it is immediately recognized."